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BioNJ Diagnoscs & Personalized Medicine Innovaon Summit Highlights New Jersey Life Sciences Industry Role in the Evoluon of Personalized Medicine By David Avitabile, President, JFK Communicaons, Inc. Based on a greater understanding of genomics, proteomics and biomarkers, and how these factors impact paent outcomes, personalized medicine is seen by many as the next logical evoluon in healthcare. New Jersey’s leadership role in the global life sciences industry, with its mix of major mulnaonal pharmaceu- cal, biotechnology and diagnoscs companies combined with smaller innovator companies, makes it a ma- jor contributor to the connuing growth of personalized medicine. The excitement this is generang was obvious to everybody when more than 170 members of the BioNJ community gathered on June 6 th at Sano’s US headquarters in Bridgewater for the Second Annual BioNJ Diagnoscs & Personalized Medicine Innovaon Summit. Expanded this year due to the success of last year’s inaugural event, the 2013 BioNJ Diagnoscs & Person- alized Medicine Innovaon Summit brought together leaders from major global biotechnology and phar- maceucal companies, diagnoscs companies, members of the investment community, healthcare IT com- panies and emerging “innovator” companies for a full - day, interacve summit meeng. Part of BioNJ’s ongoing Diagnoscs & Personalized Medicine Iniave, the focus of this annual summit is to help parcipants idenfy opportunies for partnership, funding and growth while updang them on the latest trends, developments and challenges in the evoluon and adopon of personalized medicine. “The level of interest and involvement of New Jersey companies in helping to drive the worldwide growth of diagnoscs and personalized medicine shows that innovaon is alive and well in New Jersey’s life scienc- es community,” said Debbie Hart, President of BioNJ. “This message comes through loud and clear at our BioNJ Diagnoscs & Personalized Medicine Innovaon Summit, when you see the caliber of leaders that we have parcipang as keynotes, speakers and panel members, and the people who aend from the life sciences and medical technology industries.” Keynote speakers at the 2013 Summit included leaders from global life sciences companies as well as the investment community:
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