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* Source: Russ Alan Prince & David. A. Geracio, Culvang the Middle - Class Millionaire, 2005 MAKING SMART DECISIONS ABOUT THEIR MONEY (PRESERVING THEIR WEALTH) MITIGATING TAXES TAKING CARE OF THEIR HEIRS PROTECTING THEIR ASSETS FROM BEING UNJUSTLY TAKEN MAKING A DIFFERENCE The 5 key nancial concerns of the auent 5 Key nancial concerns of auent clients INDUSTRY RESEARCH REVEALS THAT THE AFFLUENT SHARE FIVE MAIN FINANCIAL CONCERNS THAT NEED ADDRESSING* Concern No. 1: Preserving wealth. Although many nancial advisers think their main job is to create wealth, the facts show that the great majority of auent cli- ents are quite concerned about losing their wealth. This was true even before the huge market disrupon a few years ago—and it ’ s become an even bigger issue since then. Concern No. 2: Migang taxes. Migang income tax is a concern of more than 90 percent of those with net worth between £0.5 million and £1.5 million and of more than three - quarters of those with net worth between £1.5 million and £5 mil- lion. For those in the higher net - worth range (£1.5 million and up), migang estate and capital gains taxes are also major concerns. Concern No. 3: Taking care of heirs. Approximately 80 percent of auent investors said that a major concern was ensuring that their heirs, parents, children and grand- children are taken care of with minimal diculty and cost and in accordance with their wishes. And yet, the majority of these investors (89 percent) have estate plans that are more than three years old. FINANCIAL FREEDOM AND SECURITY ZEN WEALTH PROVIDES A TOTAL CLIENT SOLUTION. IT ’ S ALL ABOUT YOU, NOT JUST YOUR MONEY! Concern No. 4: Protecng wealth. Auent investors also want to protect their assets from being unjustly taken by potenal creditors, ligants, ex - spouses and children ’ s spouses. Nearly half of the auent investors surveyed are worried about being sued. Concern No. 5: Charitable giing. Increasingly, auent investors are looking be- yond their own families to the world at large. For approximately 30 percent of these investors, making meaningful gis to charity is a key issue. THE WEALTH MANAGEMENT FORMULA = INVESTMENT CONSULTING ADVANCED FINANCIAL PLANNING RELATIONSHIP MANAGEMENT
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