Archive for the ‘Marketing’ Category

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With the marketing world changing continually, you need to adapt constantly and be up to date with the latest trends, in order to improve your performance. Learn from the best in the industry and listen to them preach about the finest tactics and insights. Travel the world and attend premium conferences regarding content, design, SEO and more. Check out our top 10 most important marketing conferences in 2017. (more…)

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The battle between print and digital has been going on for some time and while we still think it’s far from being over, the statistics are pointing out some interesting aspects, scoring points on both scoreboards. Let’s take a closer look at some of the most important battlefields and see the evolution of both print magazines and digital magazines.  (more…)

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Theater plays, movies, opera shows, books, paintings, e-books, flipbooks and so on. There are a lot of relatives in this big storytelling family, but did it ever cross your mind that flipbooks are the predecessors of movies? Of course, time has passed and they each followed different paths, having their own unique features, but the apple doesn’t fall far from the tree.

Here are a few things you can learn from movies and apply them, in order to come up with the best flipbook.   (more…)

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If you are a business owner and you are trying to gain success, but you still didn’t find your secret weapon, you’ve come to the right place. Whether you are activating in a creative industry, selling a local product or an international service, you need to be sharp and keen with your approach.

Here are 40 ways of how to take full advantage of flipbooks in your business strategy. (more…)

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A few months ago, my manager asked me to find a social media reporting tool to track and measure our activity on all channels. Most social platforms already provide analytics, but we needed a tool to aggregate all the data in one place.

The first thing I did was type “social media reporting tools comparison” in Google, but unfortunately I couldn’t find what I was looking for: an article that would help me find the right tool. (more…)

How can flipbooks help you save money

claudia / Marketing / March 14th, 2017

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Feeling like you’re pushing it too far in terms of budget while trying to make it in this extremely competitive environment? We could probably offer you a million reasons, just like Lady Gaga did, or apply the gimme me one reason technique in accordance with the beloved Tracy Chapman, but if these arguments don’t touch your sensitive side (the budget), they might not be good enough.

Here are the top 10 means and reasons of how can flipbooks help you save money. (more…)

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Customer persona or buyer persona is often used in marketing to get a better understanding of customer demographics, behaviours, needs and motivations. It involves a lot of research, interaction with clients and data analysis.

This article will guide you, step by step, through planning and creating buyer persona portraits. We even provide free worksheets, interview guides and a persona creation template, to make your job easier. (more…)

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When you hear the word “writer”, the first thing that pops into your mind is probably book author. However, there are many other types of writers out there: bloggers, columnists, screenplay writers, copywriters, journalists and so on.

What does it take to become a writer? All that is requiered is a little creativity and a lot of determination, because finding the right tool isn’t a problem anymore. (Flipsnack is a perfectly good solution) (more…)

60 marketing ideas for realtors

Jani / Marketing / February 22nd, 2017

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Today we’ll discuss 60 actionable marketing ideas for realtors and real estate agents. You will notice that the list contains lots of ideas regarding social media, website, email, networking, phone calls, communication tips and so on.

Getting a real estate license is a minimum investment of your time and money, and it’s the first step to a wonderful and rewarding career. But before you get to the “rewarding” part, it requires a lot of work and stress. Newbies usually don’t know where to start and what to do. This is where this article comes in.

You can use these ideas if you’re just starting out, need inspiration or want to try something new, you will certainly find something helpful in this article.

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how to promote a book

If you are about to publish your own book in the near future (and not only), we recommend you keep in mind a few aspects regarding promotion before you actually go public. Prepare the ground for what is about to come so that it can be appreciated to its full potential.

It’s like not eating sweets before dinner. In order for you not to sabotage yourself, we suggest you follow some of these (free!) tips, that will help you be at your A game. (more…)