Tutorials and blog posts about digital publishing

how to promote a book

If you are about to publish your own book in the near future (and not only), we recommend you keep in mind a few aspects regarding promotion before you actually go public. Prepare the ground for what is about to come so that it can be appreciated to its full potential.

It’s like not eating sweets before dinner. In order for you not to sabotage yourself, we suggest you follow some of these (free!) tips, that will help you be at your A game. Read the rest of this entry »

Indesign_part5_cover-04-05

This is the 5th part of the Indesign tutorial series. So far we’ve talked about preparation, adding elements, creating new pages and about

This is the 5th part of the InDesign tutorial series. So far we’ve talked about preparation, adding elements, creating new pages and about cover design.

Once you’ve checked that everything is in order, it is time to save your catalog. In Indesign we don’t have a SAVE AS option, so we have to click EXPORT.

Now pay attention to the following steps, because the export settings depend on the final use of your catalog: print or digital. Read the rest of this entry »

marketing for photographers

Is marketing important for photographers? You bet it is! It can make a big difference in your pocket and bank account! But even though it’s important, many photographers are struggling.
I know many professional photographers, who say that the greatest challenge in their photography business is marketing and promotion.

If you feel like one of the photographers that I just mentioned, you’re in the right place. We compiled a list of 50 ways to promote your photography business and we’re happy to share it with you, hoping it will help you do better marketing and get more clients. Read the rest of this entry »

Indesign_part4_cover-04

This is the 4th part of the series named “ How to design a catalog using InDesign”, and it is focused on how to create the front cover, layouts and the back cover. This approach is focused more on design principles. For more technical information check Part 2 – Adding elements

Read the rest of this entry »

How to make a good digital photo album

claudia / Marketing / February 2nd, 2017

digital photo album

With Super Bowl LI just around the corner, we’re taking a closer look at this huge event, giving you the hints of how to make a good digital photo album.

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calendar February 2017

Download calendar: 1920×1080, 1366×768640×1136

The month of love, February, is about to start in just a few days. Spring is not far ahead (hopefully) and Valentine’s is coming soon. There’s something to be happy about for everyone.

We know some of you have been waiting impatiently to get the new February 2017 wallpaper calendar and to use it on your devices as smartphone or desktop background. We’re proud to see the number of downloads grow each month and we consider it a clear sign that you like what we’re doing. Read the rest of this entry »

flyers colaj

 

Is print still trending or did digital flyers take over for good? We already know the answer, do you? Check out our top 3 reasons why you should include online flyers in your promotion. Read the rest of this entry »

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If you don’t know from the beginning how many pages your catalog will have, no worries! You can add more sheets at any time. Read the rest of this entry »

Indesign_part2_cover Read the rest of this entry »

indesign

With this blog post we’re starting a series of tutorials for InDesign. I’ll teach you everything you need to know about how to design a catalog using InDesign.

When you want to design better, you have to stop using programs like Office and start using programs that are made for design. Using Word for making a catalog is like eating soup using a fork – not very productive. Read the rest of this entry »