How can flipbooks help you save money

claudia / Marketing / March 14th, 2017

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Feeling like you’re pushing it too far in terms of budget while trying to make it in this extremely competitive environment? We could probably offer you a million reasons, just like Lady Gaga did, or apply the gimme me one reason technique in accordance with the beloved Tracy Chapman, but if these arguments don’t touch your sensitive side (the budget), they might not be good enough.

Here are the top 10 means and reasons of how can flipbooks help you save money.

 

Cut the waste

We live in a world in which waste is a big issue we are facing. While in some parts of the world, things are taken for granted, some others, need it more than ever. With more than one-third of the clothes, food and raw materials produced for human consumption in a year, are ending up getting lost or wasted.

Where are we going with this? Well, the consumption of material goods is also part of this phenomenon. As Gandhi once said

Be the change you want to see in the world.

Going digital by using flipbooks will help you be just that. A very much needed change.

 

Saving the environment

environment

Taking care of the environment is what every responsible citizen should do.

Accessible, easy to use and eco-friendly. That’s the definition of flipbooks.

An environmentally friendly solution to your everyday writing. Moreover, digital publishing platforms can help you be more organized and have a better perspective about where you stand with your project. You can forget about bleeds, color codes, number of copies and printing problems. Also, using digital flipbooks will put a whole other twist on the stocking part. Your data is always in the cloud and will be forever. 

The sense of security, combined with the fact that you are taking part of this massive change for good is priceless.

 

Flexibility & adaptability

Admit it! Even if you said it is 100% revisioned and you think it can’t be more accurate, you will eventually flip the pages of your book and find something that’s wrong. This time around, it’s way easier to change, adapt and revise. You can do it anytime, anywhere, from the comfort of your own home, or with the help of experts.

Flipbooks allow you to work on the same document from multiple devices and locations. Also, having the flexibility of customizing the material at any stage of the process. In typical cases, revisions can take longer than expected and can have a massive impact, sometimes, even delaying the publishing.

 

Marketing tools

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Whenever you are writing a book, a project or a series, one of the most important things when it comes to success is the promotion. And promotion usually has its most effective impact, if implemented beforehand.

So here’s the thing. One of the greatest advantages of working completely digital is that you can benefit from other features too. You can work on flyers, digital magazines, online photo albums and others. Moreover, you can create Facebook covers, Twitter headers or Youtube banners too. Also, you should think about teasing people by offering them exclusive sneak peeks from your publication and find different ways of promoting your book before it’s published.

 

Efficiency

Time management is a serious issue nowadays. While we’re having a hard time handling the lack of time, we are willing to try all sort of tips and tricks that can save us precious moments. And because time means money, we suggest you try flipbooks.

Think about it like this, you can work on an easy to use platform, while adapting and reviewing everything on the fly and also cut the costs at the same time? That’s what we call efficiency. And it’s not only about the time and money you invest in it, but about the energy and effort. You know what they say, good things come for those who wait. Well, we think you waited enough. Take advantage of it and use flipbooks to their full potential!

 

No need of a publisher

publishing

When you’re thinking of writing a book, the first thing that comes to your mind is getting signed. It’s like having a record label if you are a singer or composer. Publishers are usually hard to get and even if you get to maybe talk to one, you are not guaranteed the success. Also, publishers usually will want to put their twist on your work and expect for you to accept them in exchange for them signing you.

Using flip books and other similar digital materials will give you independence and the ability to decide for yourself in regards to your writing style, approached subjects, distribution and so on.

 

Reach

As mentioned before, you reach is very important. You may be aiming for a local kind of range, a national one or an international one. Of course, a traditional type of distribution and partition can be influenced by the budget. Eliminating the money issue as discussed previously, you have the sky as your limit. While others can contribute to your impact and awareness by sharing your material, you can also do your part.

Approach some bloggers and offer them a piece of your book or even the whole thing exclusively and ask them to give you a public review. You can do the same thing with book critics or influencers. Focus your attention on your target audience wherever they may be. You should set your own reach.

 

Easy sharing

share

Didn’t you ever want to be able to share your work with friends or experts across the world? It sounds too good to be true, but now you can. Flipbooks can be shared through email, social media or be embedded in your personal website or blog. They can also be shared by your readers as well. This feature can also help you start conversations and get to be the subject of discussions without even initiating it.

Furthermore, your work can be seen on different devices without altering the outcome and look. This will give you a greater reach and a statistically better chance of success. The more the merrier.

 

Better preparation

If you take into account the fact that a classic publishing process includes a lot of specific stages. Usually, each one of these stages has their own deadline.

Review proposal and approval, followed by agreement, writing, the delivery of the manuscript, production, marketing, publication, and distribution. In most cases, you first establish the publication date and then choose deadlines for each stage, so you can make sure you’ll be able to complete the process on time.

Working exclusively on digital will give you more flexibility in regards of these stages. You can even overlap some of them. For instance, giving your writing one last proofread right before publishing is totally doable.

 

Alternative promotion

There’s always been that talk regarding which way to go or what strategy to approach, above the line (ATL) or below the line (BTL). But the concept of BTL has changed in the recent years, due to the influence of digital on promotion. Get creative and use flipbooks at their full potential. Think of something catchy and suited for your book.

Take into consideration who you are targeting and adopt a strategy that can help you reach them better. The best part of using digital as your secret weapon is that you can easily change your approach as it goes. Also, your wallet will thank you later.

You already feel the money rounding up in your pocket, don’t you? You know what they say, a journey of 100 miles starts with a step. Start with baby steps, take that chance and remember to always think ahead, because a goal without a plan is just a wish.

 

Decide > Commit > Act > Succeed > Repeat.  

 

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