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2 www.habanosnordic.com Habanos Nordic AB is exclusively responsible for all sales and marketing of the Habanos brands in the Nordic and Baltic countries. The company is a wholly owned subsidiary to Habanos S.A. Our Nordic head quarter is based in Gothenburg Sweden from where we distribute all Habanos brands throughout the region, from Greenland in the West to Lithuania in the East - a distance of more than 4.200 km. Our Nordic distribution network includes our own sales force in Sweden, Denmark and Estonia, while the rest of the region is serviced by local distributors and wholesalers. The main product for the company is premium Habanos Cigars, which is more than a tobacco product - it represents a life style. In our portfolio you will find everything from the super premium brand of Cohiba Behike to the low premium brand of Jose L Piedra. Both representing cigars made by hand of the excellent Cuban tobacco. The mother company Habanos, S.A. is a joint venture with the share capital 50%-50%, owned by Cubatabaco and Imperial Tobacco Group. Its corporate purpose is to market all Cuban tobacco products, both in Cuba and throughout the rest of the world, of which the internationally- known Habanos stands out. Habanos, S.A. was founded in 1994 to exclusively undertake the commercialization of all Habanos brands all over the world. The company is the world leader in the commercialization of Premium cigars, with a global market share of more than 70% in the segment. Maintaining a presence in over 150 countries, through its distribution network, more than 90% of the billing comes from the international business activity. The annual sale exceeds 400 million USD. “W EARENOTJUST ANOTHERTOBACCO COMPANY , BUTA PARTNERTHATSERVICE BYEXCELLENCE ” Stephan Praetorius Managing Director Habanos Nordic AB BRANDS THAT YOU WILL FIND ALL OVER THE WORLD ...................................................................... 4-9 Cohiba ............................................................................................................................... ........ 4 Montecristo ............................................................................................................................ 5 Romeo y Julieta ................................................................................................................... 6 Partagás ............................................................................................................................... ...... 7 Hoyo de Monterrey .......................................................................................................... 8 H. Upmann ............................................................................................................................ 9 José L. Piedra ......................................................................................................................... 9 ENJOYING A HABANO .............................................................................. 10 SPECIALITY BRANDS ................................................................................ 11 Cuaba ............................................................................................................................... ....... 11 San Cristóbal de la Habana ...................................................................................... 11 Trinidad ............................................................................................................................... .. 11 BRANDS THAT YOU WILL FIND IN MOST COUNTRIES ........................................................................ 12-13 Bolívar ............................................................................................................................... ...... 12 Fonseca ............................................................................................................................... .... 12 Punch ............................................................................................................................... ....... 13 Quintero ............................................................................................................................... . 13 Vegas Robaina .................................................................................................................... 13 BRANDS THAT YOU WILL FIND IN A FEW COUNTRIES ..................................................................... 14-17 Diplomáticos ...................................................................................................................... 14 El Rey del Mundo ........................................................................................................... 14 Juan López ........................................................................................................................... 14 La Flor de Cano ............................................................................................................... 15 La Gloria Cubana ............................................................................................................ 15 Por Larrañaga ..................................................................................................................... 15 Rafael González ................................................................................................................ 16 Ramón Allones .................................................................................................................. 16 Sancho Panza ...................................................................................................................... 16 Vegueros ............................................................................................................................... .. 17 16TH HABANOS FESTIVAL ............................................................... 17 GIFT PACKAGES ................................................................................................ 18 FLAVOUR GUIDE .............................................................................................. 19 AGED & VINTAGE CIGARS ................................................................. 19 HABANOS AGED ................................................................................................ 20 HABANOS LIMITED EDITIONS ................................................... 21 MACHINE MADE CIGARS & MINI CIGARS .................. 22 MINI CIGARS & DOMINICAN CIGARS ............................... 23 CIGAR ACCESSORIES ........................................................................ 24-31 Humidors ..................................................................................................................... 24-25 Humidor accessories ...................................................................................................... 25 Humidor-sets and travel humidors ..................................................................... 26 For retailers .......................................................................................................................... 27 Cigar cutters, cigar scissors, cigar punches ..................................................... 28 Lighters, matches, ashtrays ....................................................................................... 29 Cigar cases, Cohiba & Montecristo accessories, litterature ................ 30 Promotion material ........................................................................................................ 31
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