In the digital era, lookbooks are more than a collection of photographs. If a while back ago readers could only look at images displaying your products, now they can actually interact with your lookbook! Now you can add videos, clickable elements, links, and shopping carts to allow people to buy straight from your lookbook. This is the secret to boosting engagement on your fashion lookbook and increases the chances of converting your readers to customers.Publish your lookbook online
Check out our wide range of fashion lookbook templates!
Whether you need a modern, elegant or super colored lookbook, we’ve got you covered. Your lookbooks’ design will influence how your readers will perceive your business. Choose a template that matches the style of your business.View more
You want the products to be the main focus of your lookbook, so the key is to use simple, minimalistic layouts. Try to achieve a cohesive, clean & airy overall look. Less is more.
Here are some tips on how to create a fashion lookbook that will stand out
Create a Flipsnack account and build your lookbook online, either by selecting one of our free, beautiful templates, either by creating it yourself from scratch. You can also upload a PDF lookbook if you just want to publish it online in a page-turner format.
Your photographs are the elements that most define your brand and image. High-quality photos suggest high-quality products. In order to obtain quality, artistic shots, consider hiring a stylist and a fashion photographer. To keep your readers focused on your products, try to use a clean, neutral backdrop.
It’s always useful to add brief product info in commercial lookbooks. It will help your readers make a purchase decision and it will boost your sales.
After you have customized your fashion lookbook to perfection and you know you’ve got a lookbook that will impress, you can publish it online with the click of a button. You can also download and print your lookbook. It’s really easy and fast, but the even better part is that you can come back and edit it whenever you want.
Don’t forget to share your lookbook with your existing clients but also with anyone who might have an interest in your products. Identify your potential customers and show them what you’re all about.
With an intuitive interface, Flipsnack can be used by anyone. Just upload your files and publish.
Enhance the beauty of your photos by turning them into a digital magazine, that looks real.
The first impression counts. With our lookbook maker, your fashion lookbook will look polished an professional.
Add buy buttons and links to your lookbook to drive traffic to your e-store and boost sales.
Share your lookbook magazine on social media, email or embed it into your website.
We don't display ads inside your publication because we want your content to shine.
Our lookbook app is the best way to present designer fashion collections and clothing lines. It’s also the ideal way for fashionistas and aspiring models to show off their style.Create now
A lookbook is basically a portfolio that showcases a designer’s latest collection, or a photographer’s most stunning pictures in a marketable and appreciative light.
In just a few simple words, a lookbook looks like a high-quality fashion catalogue that presents various elements of a brand’s collection. It shows people how different products can be put together to form complete looks. The difference between a fashion catalogue and a lookbook is that a lookbook doesn’t contain prices, specifications, and other wordy details.
When creating a lookbook, there are various things that you should include. Here they are:
• An alluring cover page
• Engaging, quality visuals (here you should have a single photograph model page, a product-focused shot, a group shot)
• An introduction page
• Attractive product descriptions
• Social share buttons
• Buy buttons
• Contact Information Page