Published on June 30, 2014
Editor's Note: Technology is a constant changing target, wouldn’t you agree? It’s a challenge wearing all the hats needed to run a successful real estate business and keep an eye on how to make the most of social media and electronic gadgets. I think you’ll find this issue a nice balance between promoting your business and tapping the power of social media. The big picture starts with branding. I know that this term gets thrown around a lot, especially in the corporate world. However, your brand is something to take seriously and even press the idea of how you can expand and deepen it with your prospects and clients. Branding is not just for Fortune 500 companies, it includes you too. Fortunately, with the help of social media and technology, you don’t need a Fortune 500 budget to build your brand. In this issue, I pick on Pinterest, the phenom of social media. Tech savvy real estate agents are realizing the value of Pinterest and how to make it work for their business. If you haven’t created any boards and started pinning yet then you’ll find my articles a helpful guide for getting started. And if you’re a seasoned pinner then maybe you’ll discover some new ideas! Finally, I want to help you think outside the box when it comes to open houses. I’ll address the dreaded stigma and ofer some tips, but overall, you should walk away from this issue with new concepts that can keep you on the edge of mastering social network, online websites and becoming a stronger marketing machine! Contact Me! Feel free to contact me if you have questions or if you would like any of your peers added to the distribution list.